TEAMS 2026 in Birmingham: Book Your Stay

TEAMS: Travel, Events and Management in Sports is the flagship gathering of the sports-event industry, staged in Birmingham, Alabama from October 26 to 29, 2026. Presented by SportsTravel and hosted by the Greater Birmingham CVB, the program draws more than 1,300 participants — CEOs, executive directors, event managers, sports commissions, convention bureaus, sponsors and suppliers — for four days of structured deal-making and industry intelligence. Unlike a traditional trade show, TEAMS runs on pre-scheduled one-to-one appointments. Destinations, hotels, venues and suppliers sit down with rights holders and event organizers to advance real business, while the expo floor, education sessions and USOPC Olympic & Paralympic SportsLink program add further layers of value. Now in its third decade, TEAMS has helped define the appointment-based trade show model since 1998. The Birmingham edition takes over the Birmingham-Jefferson Convention Complex, with host hotels including the Sheraton Birmingham, The Westin Birmingham and the Hilton Birmingham Downtown at UAB. For anyone working in sports tourism, event hosting or sponsorship, TEAMS '26 is the week where the next season's calendar gets shaped.