Christmas Village Festival 2026 at the BJCC, Birmingham

Christmas Village Festival returns to the Birmingham-Jefferson Convention Complex from November 4 to 8, 2026, bringing five days of holiday shopping to the heart of Alabama. Produced by Marketplace Events, the show gathers hundreds of artisans and specialty vendors selling décor, apparel, toys, jewelry, treats and one-of-a-kind gifts that you won't find in big-box stores. The event opens with a dedicated VIP Day on Wednesday, followed by Early Shopper hours from Thursday through Sunday for those who want first pick of the newest merchandise. Beyond shopping, visitors can meet Santa, sample seasonal holiday morsels and browse the blog for gifting inspiration. Whether you are a local Alabaman keeping a decades-old tradition or a traveler planning a festive weekend in Birmingham, the Christmas Village Festival is the region's largest holiday marketplace. The BJCC sits a short drive from downtown hotels and is easily reached from I-20 and I-65. General adult admission, child tickets and group discounts for 20 or more people are available online and at the box office. Note that Saturday parking will be limited due to a UAB football game, so plan accordingly.