17-20 MAY 2027

APAS SHOW

The largest food and beverage trade fair in the Americas and the world's biggest supermarket festival, gathering over 900 exhibitors in São Paulo.

Find nearby hotels for APAS SHOW

Where to stay for APAS SHOW 2027 in São Paulo

Dates

Venue

Expo Center Norte

Address

Rua José Bernardo Pinto, 333, Vila Guilherme

City

São Paulo, Brazil

Audience

Trade-only audience: manufacturers, wholesalers, supermarket buyers, suppliers and specialised press from the food and beverage industry.

Languages

Português

Admission

Trade-only access: badges are personal and non-transferable. Minors may enter only after signing a liability waiver at the accreditation desk.

Organizer

Promovisão +55 11 5028-4200

APAS SHOW 2027 stands as the largest food and beverage trade fair in the Americas and the biggest supermarket festival in the world. Over four days, São Paulo becomes the meeting point for industry leaders, manufacturers, retailers and specialists looking to close deals, network and explore what is next for the food retail supply chain. Beyond a traditional trade fair, the event operates as a full ecosystem where brands unveil new products, professionals exchange insights and strategic partnerships take shape. The previous edition counted 900 exhibitors, 78,956 unique visitors and R$ 17.8 billion in business generated, confirming its scale and commercial weight. The APAS SHOW Congress complements the exhibition with national and international speakers covering digital transformation, consumer behaviour, sustainability, management and leadership in modern retail. It is an essential appointment for anyone working across supermarkets, distribution, packaging, logistics and consumer goods in Latin America.

Find hotels near the venue and book with instant confirmation.

Find nearby hotels for APAS SHOW

Best available rates · Secure booking · No booking fees

Make the most of your trip

Everything you need for a great experience in São Paulo.

Location