C!BRAND 2027 at Paris Expo Porte de Versailles

C!Brand is the Paris trade fair dedicated to rolling out a brand's universe. It brings together manufacturers, suppliers and agencies offering visual communication, packaging and labelling, signage, large format printing, covering, media objects, promotional textiles and event solutions. Its third edition takes place on 24-25 March 2027 in Hall 5 at Paris Expo Porte de Versailles. Across two days of business, inspiration and strategic meetings, the show targets brands, chains, franchises and communication agencies looking for sustainable, innovative and effective solutions to raise their profile. Around 30 free conferences are scheduled, including plenaries, roundtables and workshops built around real use cases in three main streams. The show runs alongside SHOP! Le Salon, France's flagship point-of-sale marketing event, forming a single ecosystem covering the whole last-metre marketing chain. It also hosts the SHOP! Awards Paris and the new C!Brand Awards dedicated to packaging and media objects.