Farm Business Innovation 2026 at the NEC, Birmingham

Farm Business Innovation is the UK's only event dedicated entirely to farm diversification. Held at the National Exhibition Centre in Birmingham, it brings together farmers, landowners and rural entrepreneurs looking to open up new revenue streams from their land, with a focus on agri-tourism, habitat creation, renewable energy and direct-to-consumer sales. Over 110 exhibitors fill the halls, from specialist suppliers to advisers who can help take a diversification idea from plan to reality. The programme includes the Farm Business Innovation Stage, Ask the Expert sessions and Farm Shop Talks, where farmers who have already diversified share hard-won practical insight. The show runs alongside the Land Leisure and Tourism Show, adding exhibitors from the UK's tourism, holiday park and visitor attraction sector. Opening hours are Wednesday 4 November from 10:00 to 17:00, and Thursday 5 November from 10:00 to 16:00. Entry is free for trade and public visitors who register in advance, and a single pass covers both show days.