Where to stay for WTM Latin America 2027 in São Paulo

WTM Latin America is the yearly B2B gathering where the global travel trade meets the Latin American market. Over three days in São Paulo, travel agencies, tour operators, hotel groups, airlines and tech providers negotiate deals, explore industry trends and build new contacts. Thousands of travel professionals and hundreds of exhibiting companies from dozens of countries take part. Where you stay shapes how much you get out of the show. The venue, Expo Center Norte, sits in Vila Guilherme, around half an hour from Guarulhos airport, with a free shuttle running from Tietê metro station. Booking a hotel close to the exhibition centre cuts commute times and leaves you fresher for meetings and conference sessions. Beyond the business floor, WTM Latin America runs a programme of seminars, panel discussions and networking events across all three days. Reserving early in the Expo Center Norte area, or in well-connected districts like Santana or the city centre, keeps you from scrambling for rooms once demand picks up. Look for accommodation with breakfast included, reliable wifi for filing reports and flexible cancellation in case your schedule shifts. With the show in full swing, locking in your hotel months ahead is the simplest way to secure a comfortable, productive stay.